Hi there!
I'm Shannon. I take pride in concepting on-brief, out-of- the-box campaigns and diving deep into the details of products and industries totally new to me. I believe the smallest details can spark the biggest ideas, and collaboration always leads to better results.
In office: I'm a careful notetaker, active listener, and perhaps more organized than a stereotypical creative (though less organized than my trusty project managers).
Out of office: I spend way too much time crocheting (ask me about my current WIPs), I enjoy mixing cocktails, and I'm an enthusiastic, albeit mediocre, member of Ad League bowling team.
The Highlights
Copywriter
2021 - present
broadhead.
Contributing to campaign concepting and build-outs, in-the-weeds websites and detailers, and pre-roll video for agriculture and consumer food brands. Regularly presenting work internally and to clients. Selecting and directing voice over talent for video and radio. Ensuring the office is THE place to be was co-chair of Bull Society, our culture committee.
Copywriting Intern
Summer 2021
broadhead.
Gained experience primarily on client work in the agriculture sector. Collaborated on a summer-long intern project. Convinced them to hire me on full-time.
BA, Creative Advertising
Class of 2021
Loyola University Chicago
Graduated summa cum laude, 3.99 GPA, in the portfolio-based Creative Advertising major with minors in Spanish language and marketing. Member of Alpha Sigma Nu Jesuit honor society. Mastered the art of navigating the CTA at rush hour.